Throughout time, the art of gift-giving has evolved and taken on many different shapes and sizes. Look at the highest-selling gifts over the past few decades – “Tickle Me” Elmo, Furby, Rubik’s Cube, Monopoly, Teletubbies, Teenage Mutant Ninja Turtles, Barbie, Legos, Buzz Lightyear, and the uber-popular Cabbage Patch Kids. Going back a little further, remember the classics like Mr. Potato Head, Slinky and the Pet Rock? And how about the game-systems and electronics like Gameboy, Xbox 360, Sony PlayStation, the iPad and iPhone that have surfaced as the most coveted gifts on the planet, over the past 20 years? Heck, remember soap-on-a-rope? Even that had a memorable stint as a hot gift item in the 1980s.
What do all of these gifts have in common? And what is it that makes them so popular? Their novelty? Their practicality? Their ability to bring excitement to our lives? What goes into the perfect gift?
One common element that continues to play the part of making many of the hot gifts “go” is batteries. However, finding the perfect battery for the perfect gift is a bit more complicated today than it was just ten years ago. Take a look at the common AA battery, for example. AA batteries come in several different chemistries, each providing different benefits based upon the power demand of the device, operating temperature, use patterns and even weight requirements.
Alkaline chemistry batteries are the most popular type of primary (non-rechargeable) batteries. According to a study by Freedonia, alkaline battery demand is expected to exceed $4 billion by 2015, double what it was in 1995! Top quality alkaline options continue to improve on performance, durability and lifespan, as can be seen by Rayovac’s Ready Power line and Duracell’s Hi-Density Core Quantam cells. Ultimately, alkaline is a cost effective chemistry for use in low drain devices, but can operate well in high drain, as well.
Meanwhile, lithium batteries are growing in popularity in high drain applications like digital cameras. They are lighter in weight and have an increased run time, when compared to alkalines (in most applications). Not to mention, they have a 10+-year shelf life. Need to work in colder temperatures? The Energizer Ultimate Lithium line has an operating temperature range of -40°F to 140°F!
And let’s not forget about rechargeables! Rechargeable Nickel Metal Hydride (NiMH) cells have grown in use over the past decade along with environmental consciousness (NiMH cells can be easily recycled). NiMH cells can be recharged and “cycled” several hundred times, which makes them perfect for devices that are used on a regular basis, such as handheld gaming systems.
Too many choices? Who would have thought that choosing the perfect battery could be this confusing? Don’t worry, that’s what we’re here for. If you have questions about the best battery choice to power your perfect gift, stop by one of our more than 580 stores, nationwide and in Puerto Rico, and get help from a professional.
Good luck finding that perfect gift – and remember, more than anything, it truly is the thought that counts.
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In-store services include (among others):
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